THE HAUTE believes that underwear is not meant to be hidden; that the body should be celebrated and that fashion can take place under your clothes as well.

Founded by Jason Lee Coates in 2020, THE HAUTE is a unique, personal portal that aims to rewire the way we think about fashion and lifestyle. Offering a limited selection of exclusive brands and styles, THE HAUTE looks to some of the most famous European fashion brands and puts them into an Australian context.

Having worked in fashion all his life, with showrooms in Tokyo and Paris as well as an extensive 20 years experience in styling and magazine editing in Asia, Dubai and Japan, Jason Lee Coates has returned to Australia with an invigorated understanding of style and what makes men attractive.

It’s not just what you wear on the outside. Style comes from within.

So go ahead. Live THE HAUTE Life.